IMI — Representing Indian Music Industry worldwide
Anurag Bedi, the man behind the success of Zee Entertainment’s Music Label Zee Music Company, has certainly come a long way. His journey has been nothing short of extra ordinary. Be it his varied roles across sales , content to new business launches. His achievements are game changing and he has excelled in every sense. In 2014, Zee Music Company was launched, and in less than 4 years grew to become the number two Bollywood music label with strong presence in regional music too.
With a credible music sense , today Zee Music has built a strong bank of songs. Zee Music has started partnering with films to provide music. Rustom, Bariely Ki Barfi, Shaadi Mein Zaroora Aana are a few projects whose music churned out big hits like Tere Sang yaara , Nazm Nazm & Pallo Latke.  Zee Music Company’s YT channel recently won the Diamond Button award with over 26 million Subscribers.